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Increase Your Daily Sales with mSales

A complete Field Sales Force Automation solution that boosts the productivity of your sales team

Grow More Sales

Grow Your Sales Revenue By 24% with mSales.​

Empower Your Field Forces​

Keep your reps organized with appointments, tasks, routes, sales activities, and customers info all in one place.​

Who We Are


At EME International, we provide the technology that your business needs.

EME International

EME International, formed in 2004 in Egypt, specialized in Sales Force Automation, and Enterprise Mobility solutions serving different industries in the region. We invested continuously in creating a mobile application platform that enables anyone to access, view, analyze, and transact on a mobile app on any mobile handset, integrated with practically any back-end system on any operator network.

Our Clients

Trusted hundereds of customers & distributors in 8 different countries

What We Offer

expanding potentials for a brighter future

mSales Sales Force Automation System

Track Optimize Manage Your Sales Activity

mSales is a strong sales automation solution used by many successful sales teams in different business sectors, that gives companies everything they need to manage and increase their sales.

Watch this video to learn the most important features of mSales

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mSales Features and Benefits

Visit Route Planning Optimization​

Visit Route Planning Optimization

Activity Tracking

Activity Tracking and Alerts

sales process

Sales Process Automation


Accomplish your Marketing Strategies

Tracking system

Opportunity Tracking

Sales Reporting​

Sales Reporting





Want to know more?

Why mSales

Egypt and Middle East Company



mSales makes your work easier.


Better Relationship

mSales help you to create better relationship with your customers.


Right Delivery

mSales delivers your goods to the right location at the right time.


Efficiency Improvement

mSales helps in reducing costs and efficiency improvement.

mSales Customer Self-Services App

Engage Empower Your Customer,Creating a Sustainable Competitive Advantage

Engage Empower Your Customer,Creating a Sustainable Competitive Advantage

After we had introduced our Sales Force Automation Solution “mSales” successfully to the market, we decided to combine our experience in the “Enterprise Mobility” world with our experience in the distribution world by introducing our “mSales Customer Self-Services App” which is an innovative enterprise mobile solution to connect distribution organizations directly and online to their customers anytime and anywhere by seamless integration with mSales backend.

EME International
Sales Force Automation
Got a question? Get your answer.

General Frequently Asked Question

Sales Force Automation (SFA) refers to software systems for sales management that automate parts of the sales process. The automation usually focuses on repetitive tasks to make the sales process smoother and faster.

SFA and CRM can likely be related, but they are not the same. sales force automation software is specifically made to boost and automate sales. It helps with the sale of products or services, to make the entire sales process more efficient. CRM, on the other hand, deals with managing the relationships between the business and its customer, to improve the overall relationship between them.

We have designed mSales Field Sales Automation system to be a flexible platform to meet different needs of different business sectors. Our solution is useful for both managers and field employees to streamline all sales operations and improve customer experience.

Pricing with mSales is customized based on the services and features you select as well as the number of users that will be on the platform. You can contact us at any time to receive a proposal that fits your organization.

Yes, you can anytime book a free demo with our team to know how our solution can better help you.